Thursday, June 9, 2011

PR budgets of over 1/3 surveyed private companies in Russia to increasein 2011

PR survey results encompassing 600 private Russian companies in 8 key economy sectors were announced yesterday by its organizers in Moscow. The total 2010 PR budget of the participating companies was estimated at $1,66 billion. For 2011, 37% of the companies plan to increase their budget.

The survey was carried out in February-April 2011 by the IFORS consultancy in partnership with Russian Public Relations Association, Russian Association of Corporate Media and Communications Directors and Maximov Publications.

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