Sunday, July 28, 2013

International and Domestic PR Awards Graded in Russia

Russian experts graded international and domestic (national, regional) PR awards, as part of preparing the first-ever integral rating of Russian communications agencies,

Participants of a poll conducted by Vizantia CG (Bycon Group), one of the three operators of the integral rating,  gave grades A, B, C to different awards, 49 in all. Surveys were distributed among members of the four main PR associations in Russia, RASO, AKOS, AKMR, IABC/Russia.

In the A list there are ten awards, including five international (one localized), two national, two international-domestic awards partnerships and one regional.

The B list consists of four international awards (including localization in the US of a national award), three national, two regional and one international-domestic partnership.

The C list contains 22 international awards (including four from Ukraine and two from Belarus), five national (including one partnership) and two regional.

The complete table of grades is located below. Links are provided to awards from Russia, Belarus and Ukraine.

The integral rating of Russian PR agencies will be presented on Tuesday, July 30. The four component ratings by fees, professional experience, staff qualification and media coverage were published earlier in July.

А Grade:
B Grade:
Cannes Lions
Silver Archer Regional Awards (Regional)
Silver Archer (National)
Red Apple
IPRA Golden World Awards
Crystal Orange (National)
Russia’s Media Manager (National)
Cannes Corporate Media & TV Awards
PROBA-IPRA Golden World Awards (Partnership) Press Service of the Year (National)
Global SABRE Awards
Silver Archer - USA
White Wing (Regional)
Silver Mercury (Partnership, National)
Gold Quill Awards (Partnesrhip, International, Localized)
PR News Digital PR Awards
RuPoR (Regional) AKMR-Certified Event Agency  (National)
С Grade:
PR News CSR PR Awards
PR News Platinum PR Awards
PRAVDA Awards (Ukraine)
PR Coverage in the Media (National)
Kyiv International Advertising Festival (Ukraine)
European Excellence Awards
PolitPRpro (National)
PR News PR People, People to Watch & Top Places to Work
Global Effie Competition
AMEC Awards
PR News Nonprofit PR Awards
Event Technology Awards / Golden Puzzle (Partnership, National)
Gold Standard Awards
Event Breakthrough  (Regional)
Gold Sable (Regional) White Square (Belarus)
Best Corporate Video (National)
Clio Awards
Gold PROpeller (Ukraine)
Epica Awards
Energy of Success (Belarus)
Golden Drum
X-Ray Marketing Awards (Ukraine)
Russian Event Awards (National)

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